About us

We're Hookflash, a multi-award winning digital optimisation agency. Our mission is to help organisations gain deeper insights into their customers and website visitors. We specialise in seamlessly integrating analytics, SEO, and experimentation to create exceptional website and digital experiences to drive revenue growth.

Whether you're looking for a dedicated team for ongoing support, assistance with a specific project, or expert guidance, we’re here to help. Our flexible approach ensures that we can meet your unique needs and deliver outstanding results.

Don’t just take our word for it – our excellence has been recognized by industry leaders. We’re proud to have been awarded Start-up of the year 2024 at the Campaign Tech Awards and at the UK Digital Growth Awards.

Ready to transform your digital experience? We’d love to speak with you. Contact us today to learn more about how we can help you achieve your goals.

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Our awards

team picture with sign saying Award Winning Agencies Right Here

Hookflash named CRO Agency of the Year at the UK Agency awards 2024

by Hookflash • 2 October 2024

Making it a hattrick of awards for Hookflash this year so far, we were delighted to be recognised as the CRO Agency of the Year (Small) at the UK Agency Awards last week.

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Mollie Ellerton named in Campaign’s Faces to Watch

by Hookflash • 17 September 2024

We are proud to announce that our SEO Director, Mollie Ellerton, was named in Campaign’s Faces to Watch earlier this week.

group of people on stage collecting their trophy

Hookflash wins Start-up of the Year at UK Growth Awards 2024

by Hookflash • 20 June 2024

Hot on the heels of our first ever award at the Campaign Tech Awards, we were thrilled to pick up our second, for Start-up of the Year the UK Digital Growth Awards.

Olly Walker listed in Performance Marketing World’s Powerlist 100

by Hookflash • 14 June 2024

We were delighted to hear that our Managing Director, Olly, was listed in the PMW Powerlist 100 last week.

Hookflash team celebrating with their award

Hookflash wins Start-Up of the Year at Campaign Tech Awards

by Hookflash • 7 June 2024

Following a whirlwind 17 months, Hookflash was awarded Start-Up of the Year at the Campaign Tech awards earlier this month.

Nicole Storey announced in Media Week 30 under 30

by Hookflash • 5 June 2024

We are thrilled to announce that our Experimentation Director, Nicole Storey, was named in Media Week’s 30 under 30 earlier this month.

Why Hookflash?

We're data driven

As a dedictaed analytics, experimentation and SEO agency, data underpins everything we do. This ensures the most valuable insights and results for our clients.

We build trust

Trust is essential for building quality relationships and transparency is key to building trust. We achieve this through responsible actions and honest, open communication. We know the right partner is important and will make sure you don't regret choosing us.

We deliver quality

We strive to continue to be better at what we do. We want to inspire our team to embrace the constantly changing environment and continuously evolve & innovate what we deliver for our clients.

We have fun while doing it

We think it’s important that we have fun along the way because a thriving team = thriving results. We’re passionate about ensuring none of our team experience Sunday blues!

Meet the team

Marc Warren

With over 20 years experience in digital marketing, Marc previously founded and scaled one of the industry’s most successful performance marketing agencies, Periscopix.
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Oliver Walker

Olly is obsessed with the use of insights and is passionate about data-driven decisions, with a specialism in web analytics, conversion rate optimization and training.
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Nicole Storey

Nicole is our Experimentation whizz and is passionate about testing and the use of customer insights tools to drive learnings and results.
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Dan Jennings

Dan is our Analytics jedi and specializes in tag management, Google Analytics and data visualization tools.
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Yikai Wang

Yikai's first language is SQL. With more than eight years in digital analytics both agency and client side, Yikai brings an unrivaled knowledge of analytics solutions and BigQuery to our team.
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Mollie Ellerton

Mollie is passionate about bringing SEO together with wider marketing channels to drive her client's organic performance further, and improve customer experiences.
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Connor Jennings

Connor has a wealth of experience in Google Tag Manager, GA4, Looker Studio, and more.
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Ninsiima Rukandema

Siima's background in Social Science makes her even more keen on anything user behavior and a perfect fit for the experimentation team.
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Seán Keown

Seán is the Adobe Experience Cloud Lead at Hookflash and specialises in anything related to Adobe Analytics or Adobe Data Collection.
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Michael Holloway

Michael is passionate about elevating SEO to unify with the core business strategy, striving to achieve business KPIs.
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